The Wellesley High football team lost Friday night at home to Newton North in a heartbreaker, but the players are getting major credit from area sports reporters for their anti-domestic violence campaign inspired by a series of recent incidents involving NFL players. The high school players wore purple bandanas and encouraged fans to do likewise under the lights at Hunnewell Field.

We wrote about the campaign last week before the game (“Wellesley High football team pushing purple for Friday night game”), but the Boston Herald followed up nicely in its Monday high school football roundup by leading off with a write-up about the Wellesley team (“Wellesley a big winner”).

ESPN Boston later did likewise, singling out senior T.J. Noonan for spearheading the effort and reporting that 100 bandanas were sold Friday during school.

Now that a mini-media frenzy has started, don’t be surprised if the local TV stations and others join in this week, too.

@BHallESPN @ESPNBostonHS @espn @BostonGlobe @nfl @wellesleytown #showyourpurple pic.twitter.com/kypmdVQxGO

— Tj Noonan (@noonan_tj) September 19, 2014