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Write Ahead, Wellesley

Don't blink: Wellesley Spring Boutique coming to Linden Sq for limited engagement

April 27, 2009 by Bob Brown Leave a Comment

Local businesswomen Pamela Lofblad and Jana Peretti are opening a temporary store called the Wellesley Spring Boutique that will call 200 Linden St. home for 8 days beginning on May 2. The idea is to showcase the works of local artists and designers without getting locked into a long-term real estate deal during the tough economy (the boutique is based where Blue Tulip had been located).

Lofblad, co-founder of Nantucket-inspired handbag and belt company Fruit Punch Designs, said in a statement: “We’ve seen increasing vacancies due to store closings or moves while our mail order and truck show business has been booming. To Jana and me that signaled that there might actually be some pent-up demand growing for a creative approach at the retail level.”

Lofblad and Peretti, who has a stationary and party favors business called WatersEnd, are hoping their timing — right before Mother’s Day — will prove good.

In addition to Lofblad and Peretti’s wares, the boutique will feature: hand made jewelry from Mary Winters and Marte Humbert; whimsical throws by Monica Shelton Ruesh, co-founder of ChappyWraps;  Laurie Mattaliano’s children’s books; and sterling silver jewelry from Rikki Conley, of Weston. Also highlighted will be artful designs from Elizabeth Terry of Kate & Elizabeth, Paula Santangelo of Southern Living and Katie Houllahan, owner of The Box and Bow.

The store will be open from 10am-5pm Saturdays, 12-5pm Sunday, 10am-5:30pm weekdays. Its run starts May 2 and ends May 9.

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Filed Under: Business, Restaurants, Sports, Wellesley High School

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