Please contact [email protected] for more info on partnering with The Swellesley Report.
We appreciate all of our advertising support. It helps cover the cost of running The Swellesley Report and providing an independent and community-focused news source for the town.
Swellesley ad rates:
Ad to the right of our masthead: $1k/month — UNDER CONTRACT
Ad spaces under Post #1: $600/month — UNDER CONTRACT
Ad spaces under Post #2: $125/week or $500/month
Ad spaces under Post #3: $350/month
Ad spaces under Post #4: $250/month
Ad spaces under Post #5 and lower: $200/month
Right hand side of site, ad space #1 – #3: $500/month
#1 and #3 are under contract
Right hand side of site, ad space #4 – #6: $400/month
Right hand side of site, ad space #7: $300/month
Right hand side of site, ad space #8 and down: $200/month
Sponsored Posts
Example #1: 250 words, two pictures. Written by The Swellesley Report to the advertiser’s specifications. Advertiser sees and comments on post before it goes live. We generally go back and forth a couple of times with Sponsored Posts. Ad is sticky as our top post for one day, then drops down the site as we get new stories, however, ad stays on the front page for its entire one-week run.
Rate: $300/week
Recent examples of Sponsored Posts:
Everybody’s coming to the Tenacre Fair in Wellesley
Summer camp spotlight: SummerTech at Regis College in Weston, Massachusetts
Announcing the houses on the Wellesley Hills Junior Women’s Club Kitchen and Home Tour
Example #2: An advertiser may sponsor any of our posts, such as our weekly Business Buzz post, or our weekly Schools Roundup post, the police report, or more. The post leads with a 50-word blurb that starts with “The following post is sponsored by…”, and an 540 x 150 image.
Rate: $110/week
Example of Business Buzz post sponsorship.
Example of a Schools Round-up post sponsorship.
Specialty page advertising: (see our Summer Camps page for an example)
A specialty page gives your business or non-profit the following advantages:
– a tab at the top of Swellesley’s home page
– we draw attention to that page with a post on a weekly basis. Here’s an example.
– an uncluttered page. All ad images are stripped out, except yours
– your ad image is 900 x 350, the biggest size we have available
– rate: $150/week
Sponsor a specific post
An advertiser may sponsor any of our posts, such as our weekly Business Buzz post, or our weekly Schools Roundup post. Other options are available, and we can talk about what that might look like. The post leads with a 50-word blurb about you, and a picture. Your name appears in the headline.
Rate: $110/week
Example of Business Buzz post sponsorship.
Example of a Schools Round-up post sponsorship.
Daily email newsletter:
We have more than 1,700 subscribers, nearly half of whom open the email per day.
Advertise to them for $175/month
How do I get into Business Buzz for free? We post about businesses when they are coming or going in town, or if there is something newsworthy that occurs such as a move to a new location. We do not post about sales, trunk shows, etc. except as part of noted sponsored content.
Promoted Event listing on our Calendar of Events:
$50 per calendar event.
Advertise on our Summer Camps page:
Rates:
Your Summer Camp featured on the page, large banner: $500/month
In addition to your premium ad placement, here’s what you get:
A shout-out to our 9,000+ followers on Facebook (5,000+ followers), Twitter (3,200 followers), and Instagram (1,200 followers).
A link to your Summer Camp’s site.
Frequent links to the page from the front page of the site. For example, when we run a story about sports or school vacation week doings we include a sentence such as “Plan ahead. Check out all the Swell area Summer Camps here,” and provide a link to the Summer Camps page.
